Appleton's Octoberfest

September 30, 2023


A Mile of Fun

College Avenue • Downtown Appleton

Join us Saturday, September 30th for Appleton’s Octoberfest. Music starts as early as 9 a.m., the full band lineup is available on the music page. Arts and Crafts and the Family Fun Area are also available at 9 a.m. And, don’t forget about all the great food booths; local not-for-profits put in a lot of time and hard work to raise money for their organizations during this one-day event.

We hope to see you Octoberfest Weekend!

Presenting Sponsors

For sponsorship information please contact

Jim Wickersham at

or 920-734-7101

Appleton's Largest Block Party!

Live Music

We have something for everyone! Five music stages feature local and regional acts and fill the day with all types of music from rock to hip hop and everything in between.

Food Fare

You’ll find non-profit food vendors throughout College Avenue with tasty treats ranging from brats and burgers to German food and the always popular, funnel cakes.

Arts & Crafts

Our Arts and Crafts area features hundreds of local and regional artisans. Shop for a wide variety of unique items and original pieces that you won’t find anywhere else.

Family Fun Area

Family Fun programming begins at 9 a.m. and features kid-friendly activities such as karate demonstrations, juggling, balloon artists, face painting and more.

Octoberfest Event Map

Octoberfest Appleton WI Event Map..

License to Cruise

Friday, September 29, 2023

Octoberfest weekend kicks off with License to Cruise, a classic car show on Friday night at 3 p.m. Complete with more than 400 classic cars, live music and great food, you won’t want to miss one of Appleton’s largest car shows. New this year – indoor car show will be at the Fox Cities Exhibition Center behind the Hilton Paper Valley. You won’t want to miss the display of rare and low production Pontiacs. You’ll also find special displays featuring supercars, vintage Harley-Davidson motorcycles and vintage mini bikes. 

Supporting Our Community

40 Years of Giving Back

Octoberfest was founded by downtown Appleton retailers and the Fox Cities Chamber of Commerce in 1981 to promote their businesses, improve the community image and showcase the downtown area. The Octoberfest planning committee continues this tradition by awarding grants to local non-profit organizations using proceeds from the prior year’s Octoberfest.

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Grants Awarded
Over $35k Per Year
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2.5 Million Given to Local Non-Profits Since 1981